Global Markets
Consultants, Ltd.









CONTENTS

 




Corporate Finance for the Relationship Manager

LENGTH 

2 or 3 days, depending upon content and objectives 

SUBJECT FOCUS/CONTENT 

This workshop helps corporate bankers and relationship manages identify opportunities for corporate finance products among their clients who are owners and/or managers of businesses and participate in a meaningful way in the execution of transactions. 

·         Framework for identifying and marketing financing ideas to issuer clients which includes: identifying a client’s needs, reviewing financing alternatives and current market conditions, proposing the best solution, winning the lead position, and executing the deal

·         Review of  domestic and international debt and equity capital markets and the bank’s strategy for serving issuer and investor clients in those markets

·         Detailed transaction studies that explain the execution of deals and potential marketing problems or opportunities that can arise during this process 

The Conceptual Framework

·         How to take the right perspective:  Investors vs. Creditors?

·         How to ask the right questions:  Opportunities in current client capitalizations, business mixes, and investor bases?

·         How to contact the right people:  who are the decision makers for different types of transactions?

·         How to asses the use of capital:  its cost;  optimal capital structure?

·         How to impact shareholder value:  what do shareholders really want? 

The Capital Markets:  Debt Capital Markets

·         Financing Options:  the menu available

·         Overview:  fixed income markets and securities

·         New wrinkles:  derivatives, hybrids, synthetics

·         The “sell-side”:  capital-raising/underwriting

·         The “buy side”:  types of bond market investors

·         Emerging markets debt securities and loans

 The Capital Markets:  Equity Capital Markets

·         Overview:  equity markets and securities

·         Equity-linked securities:  options, warrants, convertibles, preferreds, equity derivatives

·         The “sell-side”:  capital raising/underwriting

·         The sell-side in emerging markets

·         Funds flows among investors

·         Types of investors and investment philosophies

Client Focus Workshop 

·      Analysis of selected client situations involving potential  financing opportunities that leads to subsequent presentations and follow-up marketing in coordination with the capital markets specialists 

TARGET AUDIANCE 

·         Relationship managers wanting new perspectives, incremental analytical skills, and product/market knowledge which will enhance their ability to identify clients for which a transaction is value-added for both the client and the bank.

·         Capital Markets and other product specialists who work with relationship managers in identifying, marketing, and executing financing ideas.

 PARTICIPANT OBJECTIVES 

By the end of the workshop, participants will be able to:

·         Talk more comfortably about the range of possible financing opportunities and strategies with their clients

·         Identify opportunities and work with their clients in defining financing needs, objectives, constraints, policies, and strategy

·         Understand the process of reviewing current market conditions in order to match the best financing solution(s) for an identified client problem

·         Understand how to prepare a pitch book and market debt and equity financing ideas to clients

·         Monitor market and client developments in order to spot follow-on equity or debt financing opportunities

·         Understand the bank’s strategy in the various areas of capital markets, as well as the strengths of major competitors, in order to focus on clients with high potential and win appropriate mandates. 

METHODOLOGY

Lectures, presentations, discussions, and case studies.

Participants will be asked to identify potential client debt and equity financing opportunities in advance of attending the course with a view to making presentations and working with specialists during the session to develop a call plan and marketing approach.

 

 

 

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